Collection: Boucherouite Rugs

Boucherouite rugs are a celebration of Berber women’s creativity. Woven from recycled materials, these bold and expressive rugs transform everyday textiles into striking, artistic pieces. The combination of design and sustainability makes each Boucherouite rug unique — full of playful colors, wild patterns, and personality.

Traditionally woven in Saharan and other dry regions of Morocco, where access to wool was limited, Boucherouite rugs offered a practical and inventive solution. Today, younger women weavers continue the tradition, choosing recycled fabrics not only for their affordability but also for their vibrant colors and ease of use. The materials themselves often inspire the patterns, resulting in intuitive, one-of-a-kind designs.

Boucherouite rugs are a fun and easy way to refresh and personalize your interior. They fit beautifully in a variety of spaces — from children's rooms to living areas — adding contrast, warmth, and visual interest. Long, narrow Boucherouites are perfect as hallway runners, bringing life and dimension to otherwise empty spaces.

Beyond the floor, small Boucherouite rugs also work wonderfully as wall hangings, decorative throws on sofas or chairs, or even as textile art. Originally, they were often placed on low platforms in Berber homes, functioning as bench covers — a testament to their beauty and versatility.